Flossies began as a class project in which each designer was given a random dollar store item. I got a pack of flossers for kids. Based on the item I created a brand of dental products for families, particularly kids..
Flossies is inspired on the concept of "monkey see monkey do." Therefore, When looking at the logo the parent monkey and child are in a reflective position. The Child learns from the parent's healthy oral hygiene habits by pure observation.